Video Advertising
Have you ever browsed the internet for an item and then received a video ad on YouTube, Facebook, or television commercial shortly after? It’s creepy right?
Video advertising is one of the best kept secrets in advertising because the general perception is that it’s very expensive. The reality is that video advertising can be very cost efficient if done correctly. Large organizations have the budget to spend tens of thousands of dollars to produce high-end commercials to gain exposure, while smaller companies feel that they don’t have the budget to compete.
The truth is, you can easily pull out your cell phone and film a video in a matter of minutes. If the video needs editing, you can leverage free tools like iMovie or HitFilm Express. If the learning curve is too high, you can have the AdNora team create and edit your video for a few hundred to a thousand dollars.
After your video is produced, the video can be promoted at a very low cost per view targeted to a certain audience. If you have a list of individuals that you want to target to, you can place the video in front of those people. This is a great way to gain exposure at a low cost while communicating your message. It can also drive demand actions if done correctly.
For more information on how AdNora can help your video advertising, contact us here.